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Clever Packaging for Promotional Items

© GooDAura Roughly half of all German companies bank on promotional items to support customer acquisition and customer retention. Clever packaging transforms Christmas gifts into hits.Clever Packaging for Promotional Items

Packaging and Despatching: German Parcel Services Tested

Deutsche Post DHL The number of parcels for DHL delivery workers doubles in the weeks before Christmas Eve – instead of the usual more than 2.7 million, upwards of 5 million parcels are delivered each day.Packaging and Despatching: German Parcel Services Tested

Germans consume an average of 7.38 kg of pastry products per capita each year

© Peter Smola  / pixelio.de On average, more than 7 kg of pastries land in each German stomach per year. Modern machinery supports the packaging process.Germans consume an average of 7.38 kg of pastry products per capita each year

Snacking “Out of the Home” – Packaging Solutions for Food and Drinks “to Go”

For the quick snack on the road. Photo: RPC Superfos Fast food and coffee “to go” – more and more consumers are stilling their hunger and thirst out of the home in everyday life. The food processing industry caters to the needs of these consumers with innovative packaging solutions for convenience food. Snacking “Out of the Home” – Packaging Solutions for Food and Drinks “to Go”

Advertising Myth and Truth in Food

How far do companies go to persuade consumers to buy their products when advertising them? As regards food they often go far too far in the eyes of the non-profit consumer protection organisation Foodwatch. This is why it has called upon web users for the fifth consecutive time now to nominate the winner of the most brazen advertising lie. Advertising Myth and Truth in Food

 
 

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There is a change for the better in the USA

Wohlenberg Buchbindesysteme sees growing demand in North America more...

 

The Green Deal

The Green Deal 
“Promoting brand values through sustainable packaging“ – was the motto of last year’s Pro Carton Congress in Düsseldorf. Ever greater importance is being attached to sustainability: it is one of the crucial drivers of innovation of all.