Overview: News

Page of 2
In the food and drinks industry glass is an important packaging material. Photo: GADV

Industry with Perspective

20/09/2016

Purity, multi-use, recycling – these attributes generally associated with glass packaging paint a positive picture for the sector. The economic outlook for the container glass industry is positive.
Read more
The summer version for “shakes-to-go” at the beach features the original striped ice-cream look of the Devondale brand. Photo: Devondale

Shake it up

19/08/2016

There is nothing better than cool, creamy milk shakes for that in-between refreshment on a hot summer’s day. For the corresponding “high-spirits” kick designers have now come up with particularly striking cups.
Read more
What’s going wrong here? Correct: the can opening is on the bottom. This special packaging with a “twist” was the idea of Paris agency BETC. @lesnovateurs.com

Shaken not stirred

16/08/2016

With a simple trick the new packaging of the widely popular Orangina orangeade amazes everyone.
Read more
Pantone 484 is known as Coke red and protected. For a special edition of nail varnish OPI was granted the right to use this tone. Photo: OPI

One Family – One Brand

17/06/2016

It has been on the market for one hundred years now. The Coca-Cola bottle is considered a milestone in packaging design and even made it to the Museum of Modern Art in New York. After going through numerous brand appearances of its sub-brands a “One-Brand Strategy” is hoped to convince consumers.
Read more
The sales of wine in plastic bottles are rising. © Bronco Wine Co.

Packaging trends in the wine segment - Plastic bottles ever more popular

24/05/2016

0.75 l glass bottles used to be a must – with natural corks and classy labels. Wherever wine was served in higher volumes, with plastic corks or from coated plastics its quality was still doomed to get a scathing judgment time and again. Over time, however, the number of supporters for wine from plastic packaging has grown.
Read more
© Frank Reinhold

Direct printing instead of paper labels

27/04/2016

The Belgian brewery Martens has decided to do without paper labels on the packaging of its own special Pilsner beer. Its new direct printing process has been developed in collaboration with KHS GmbH which, together with NMP Systems and Danone Waters, is also currently marketing another global innovation, known as Nature MultiPack™.
Read more
© paladin1212 / fotolia.com

PEF – 100% natural, 100% recycled, 100 % material benefits

01/04/2016

Sustainability is an issue which has occupied the packaging industry for a long time now. Again and again attention has focused on the use of renewable raw materials in the production of plastics. Recent research has delivered innovative plant-based materials with outstanding properties.
Read more
The detailed finish of the “Holzkiste Rustikal” wine crate gives it an inimitably rustic look and feel. © Karl Knauer KG

Emotionalise with Novel Materials and Finishes

25/02/2016

Packaging and marketing experts know that shoppers like to be emotionalised. Especially when it comes to luxury products like wine, first impressions really count.
Read more
© Lothar Böhm & Associates GmbH

Anniversary bottles at Lufthansa

08/01/2016

60 years of Lufthansa – To commemorate its anniversary, the airline launched a special Warsteiner birthday beer in a limited edition as well as a premium range of six Lufthansa Cocktails.
Read more
© Alfonso Jimenez / Flickr.com

Pomp and Circumstance for an “Old Lady”

10/12/2015

She may be 60 years old now but with her gentle curves she still is in perfect shape. We are talking about Fanta’s classic-edition bottle, which was recently declared Packaging of the Year by the German Packaging Museum.
Read more
Page of 2