24/04/2014

STORA ENSO RENEWABLE PACKAGING

See new, award-winning packaging concepts

The 1st prize winner Recreate Packaging 2014

The beauty care travel packaging concept “Have a Nice Trip” by German designer Arthur Schmidt has won the first prize in the Recreate Packaging 2014 design competition. According to the jury, the winning design was the most traveller-friendly solution among all 118 entries. The moisture-proof primary dose packs of shampoo, shower gel and body lotion are covered by a protective sleeve that offers generous printing space for branding and communication.


Recreate Packaging was organised for the second time by Stora Enso and Aalto University’s International Design Business Management (IDBM) Program to challenge conventional thinking and the use of materials in packaging.


The international expert jury of seven representatives from the beauty care, transport, packaging and design business sectors evaluated the competition entries based on their functionality, market potential, innovative use of materials and suitability for production, retail and logistics.


The award-winning packages will be on display on Stora Enso's stand 9B20 at Interpack. Welcome to be inspired!


Exhibitor Data Sheet