A global first and easy to recognise: Carlsberg, the beer manufacturers, have made their first bodycare line for men. Photo: Carlsberg

A global first and easy to recognise: Carlsberg, the beer manufacturers, have made their first bodycare line for men. Photo: Carlsberg

Probably the best ...

How Carlsberg put a bit more beauty into their customers’ lives

Beer gives you beautiful hair

Packaging that appeals to men: clear geometric shapes in recyclable cartons, rough to the touch and in light grey, black and dark green tones. Photo: Carlsberg

Packaging that appeals to men: clear geometric shapes in recyclable cartons, rough to the touch and in light grey, black and dark green tones. Photo: Carlsberg

Less is more

Taste for lips and fingernails

Foto: www.pink-wish.com

Foto: www.pink-wish.com

TIGHTLY PACKED

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