The trick is that the opening, which can be re-sealed with a classic pressure cap, is not located at the upper edge as usual but on the side – a fact that eases pouring substantially. The shape and size of the Easy Pour Bag can be determined individually by manufacturers. By Olin’s account, a size of approx. 40 x 30 cm is ideal.
Greasy fingers are a thing of the past! The side seal is also handy for crisp bags. Photo: obs/Intersnack Knabber-Gebäck GmbH & Co. KG
Sustainable without outer box
Convenient handling for consumers is not the only advantage this type of packaging offers. Companies also benefit from the lower material consumption and the reduced weight due to the outer box being rendered superfluous – a fact that also benefits the environment.
Patent pending: the Easy-Pour-Bag developed by the Olin Design Group promises easy handling for muesli, cereals and crisp bags. Photo: Olin Design Group
Regardless of the product to be packaged, Olin’s idea for the ideal Easy Pour Bag is to produce it from recyclable material. As a sustainable, consumer-friendly packaging alternative that can be versioned in line with companies’ interests, the patent for the Easy Pour Bag is still pending and will hopefully delight us soon on our breakfast table and snack shelves in retail.