From 2021, the burger chain Burger King is offering their customers reusable packaging systems instead of single-use fast food packaging in selected cities. Whoppers, soft drinks and coffee can be purchased in reusable packaging, once a deposit is provided, within the scope of the “Restaurant Brands for Good” programme in New York, Portland and Tokyo. Other brands, such as Kraft-Heinz, are also part of the pilot project with the TerraCycle Loop packaging service. This will enable closed loop circulation systems to be tested together, synergies will be exploited and specialist expertise and findings will be shared.
As with all food packaging, food safety for the products will be of prime importance for fast food packaging too. Only tried and tested Loop cleaning systems are used for cleaning, disinfecting and storing the reusable containers and cups, in order to ensure optimal hygiene standards
BURGER KING INVESTS IN SUSTAINABILITY
The Loop test project for fast food packaging is part of the sustainability strategy for this fast food chain. Burger King has made a commitment: they are aiming to only use fast food packaging which comes from renewable, recycled or certified sources by 2025 in order to reduce their carbon footprint consistently. Their waste management policy will also be improved: The restaurant chain will recycle 100% of all of its guest packaging in the USA and Canada by 2025.