The most beautiful time of the year is also the best-selling season for retail. There is no other time where so much is spent on shopping as during the period before Christmas. At the same time, the number of parcel deliveries increases proportionally because about half the shopping for Christmas is done online – as is also the case in Germany. And here the shipping cartons are of particular importance. Whoever manages to stand out from the masses of white, beige and grey cartons increases the chances of a repeat purchase with shoppers by an impressive 50%.