25/10/2019Chocolate lovers in 122 countries around the world are very aware of the delicious content that Toblerone’s unique packaging holds: And just one year after its invention, this unique triangular shape was legally protected.
22/10/2019Trademark owners, the trade sector and the packaging industry can’t afford to miss Halloween: This spooky celebration on 31 October has long spread from the USA and England to the rest of the world. This is reflected in the huge selection of confectionery available in supermarkets around the world for Halloween. After all, seasonal occasions yield a huge sales potential for the trade sector.
10/07/2019Summer is ice cream season and the popularity of the cool, sweet refreshment has been steadily increasing for years. Manufacturers and retailers are guided by the wishes of consumers and, in addition to healthy ingredients, also focus on sustainable packaging and convenience.
12/03/2019By the year 2025, Swiss food company Nestlé aims to make its packaging solely out of recyclable or reusable materials.
24/01/2019Bright prospects for confectionary packaging in 2019: finishing ranks at the very top of the agenda for this booming industry. The more exquisite the products, the more sophisticated their packaging gets. However, convenience, sustainability and personalisation are also on consumers’ wish list.
06/12/2018Christmas always generates the highest sales figures in the retail trade – and it’s the best time for feasting. Year on year, Germany alone produces 147 million Father Christmases (for Christmas) and St Nicholases (for 6 December) – over 30% for export.
13/11/2018On 31 October it’s not just people but also a lot of packaging that looks scary.
02/08/2018As our eating habits change, moving away from fresh produce to convenience food and confectionery the number of obese people of all ages is rising. Children are particularly susceptible to obesity. Consumer information on packaging provides orientation in the “nutrition jungle”.
02/08/2018Like Ice in the Sunshine ... a song that immediately triggers that summer feeling. Nearly no-one – young or old – refuses the chance to cool down with an ice cream when temperatures climb to over 25°C. For grown-ups, refreshment now comes in party-ready form with a dash of alcohol in cool or elegant packaging.
03/05/2018Red plastic packaging in a 4-finger format with red lettering on a white oval background – this is how KitKat used to be known in Europe. With the launch of the new flavour KitKat Ruby the chocolate snack by Nestlé will turn pink for the first time – both inside and out.