A green Europe is unthinkable without a working circular economy. For this to happen, waste sorting and recycling processes need to improve in order to obtain more recyclates for reuse. Artificial intelligence (AI) is already being used in sorting and recycling today, but new AI developments are currently revolutionising the industry.
How can you use resources within the company and along the supply chain efficiently, and how can commerce make the leap from a linear to a genuine circular economy? Questions like these are the daily business of Pia Schnück. The economist and environmental scientist at REWE is responsible for the area sustainability, packaging and circular economy.
Notpla Ltd. has landed a big contract with a UK sports-venue operator, while California startup Sway has launched a new seaweed-based biopolymer and secured major new funding. Both have won awards and are helping to commercialize seaweed-based packaging.
The power of experiential print: tactile and multi-sensory elements
In today's world of visual overload, the challenge for brands is to stand out from the crowd and capture the attention of consumers. In this context, so-called "experiential print" is becoming increasingly important. Experiential print refers to the use of tactile and multi-sensory elements in print products to create a more intense and memorable brand experience.
drupa 2024: The world's leading trade fair for printing technologies
How brands can unlock their full potential with innovative solutions for packaging design and production will be demonstrated at drupa, 28 May - 7 June 2024 in Düsseldorf, Germany. Visit the world's leading trade fair for printing technologies and experience the latest innovations in packaging production and printing. Register now for inspiring insights.
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