Labels for the cosmetics industry
The cosmetics industry is the most demanding branch of industry both from the viewpoint of quality requirements, and of the variety of technologies, materials, and enhancement used. Depending on the client's requirements and the product's style of packaging, standard self-adhesive paper, semi-gloss paper, matte paper, and metalized paper, white polypropylene and polyethylene film, and highly-transparent CLEAR-series film may be used.
The printing technology used depends upon the imagination and the concept of the designer. In a single printing process, flexo printing may be combined with screen printing, which gives an exceptionally good ink coverage and provides the print to contain relief that can be felt by touch. It is possible to make use of two types of matte and glossy lacquer, which in the proper combination can give the label a luxurious appearance.
The most frequently used enhancement application is the coldstamping process, which allows the placement of metallic or holographic foil on the chosen portion of the label. Currently, the use of films from producers such as KURZ or API in combination with high-quality adhesive gives an effect comparable to the hot stamping process popular in years past. This latter technique is, however, more expensive in both the preparation and production phases. Coldstamping film has achieved very high quality in recent years and a properly selected type can make additional printing of the surface possible. In addition, labels can be stamped using an embossing technique which in combination with high-quality printing using Computer to Plate preparation with a line count of 175 lines/cm give the end product a unique appearance, with a quality level similar to that of offset printing.
Unique product effect and high requirements for quality?
NO-LABEL LOOK labels carried out using transparent PP film on a PET30 surface ensure the highest quality of print and produce a label that is not visible on the product. This creates an effect of direct printing on the packaging.